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4 Ways LinkedIn Can Replace Cold Calling

For decades, sales professionals and business owners have been playing the numbers game when making cold calls. They have picked up the phone, called hundreds of people, and

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3 Ways to Attract Profitable Leads Using LinkedIn

LinkedIn is a giant networking event hosted online 24 hours a day, 365 days a year.  If you think about it, 99% of us engage in live networking

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How to Design a Profile that Speaks to Your Ideal Client

Over 80% of people treat their LinkedIn profiles like their resume. An area where they talk about themselves, highlight their accomplishments and tout their previous experience. Seems pretty

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How to Utilize Keywords to Attract More Clients

Your potential clients are seeking a solution to their problem. A problem that you could easily solve.  The million dollar question is will they find YOU or your

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The Most Effective Lead Generation Strategy On LinkedIn

How much are you paying for your leads? When you figure in the time it takes to pull together your free offer, the cost of the hosting software,

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3 Steps to Creating a Powerful Email Marketing Campaign

Imagine you were at a networking event, and you spot someone you don’t know but would like to connect with. Maybe she runs a very successful business you

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3 Ways to Position Yourself as an Expert Using LinkedIn Status Updates

“People don’t want to be sold. What people do want is news and information about the things they care about.”— Larry Weber Status updates are the most effective way

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Your Most Important Connection On LinkedIn (It’s NOT Your Customer)

Are you sick of coffee dates that go nowhere?  Endless requests to ‘pick your brain’ or provide giveaways with little in it for you?  Or endless networking events

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3 Reasons Why Your LinkedIn Invitations Get Ignored

For a while now there’s been some debate over how to use LinkedIn.  Some suggest connecting with only people you know and work with, while others encourage inviting

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5 Mistakes To Avoid On LinkedIn

When it comes to your online presence and your LinkedIn profile in particular, for years, I’ve been telling professionals: “Brand or be branded.” In my opinion when you fail

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